How to Apply Pressure When You Need To - Episode 05

If you're already stressing out at the mention of pressure, you’ll want to lean into this episode.   You’ll discover how it can be one of the most important items in your advocacy toolkit, and how it can help you work more effectively with decisionmakers that are you allies, as well as influence those who aren’t on your side.  By the end of this episode, I promise you'll think differently about pressure.

In this episode we reveal:

·         The fourth pillar of successful advocacy

·         How you can use pressure to help your champions and allies

·         How to use pressure to influence an opponent

·         The two implicit messages at the heart of every pressure campaign

·         How one phone call created enough pressure to change a $400,000 decision

·         Why an angry response may be a great sign

·         One action you can take today to get more comfortable using pressure

Get started leveling up your advocacy game today!  Download your free copy of the Advocacy Success Workbook here, and follow the Pillar 4 guided action.  It will help you think through how you could use pressure to help secure a result you care about.  And, how you can increase your comfort level with using pressure.