If I told you that up to 85% of your overall messaging may be undermining your goals for engaging key decisionmakers, you might be alarmed, or you might be skeptical. But many nonprofits are in this situation and don’t realize it. The good news is, there are some simple things you can do to identify and rework any counterproductive messaging, and ensure that all of your messaging and communications are supporting your effort to engage decisionmakers and get them to take action on your behalf.
In this episode, we share:
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